New Balance Day
On Sunday, October 11, we will hold a special one-day program themed "ART & SPORTS" as "New Balance Day." Art and Sports. By approaching these two seemingly different domains from the perspective of sensation and expression born from physical activity, we will create a day where art and sports, the body and creativity, intersect through running, public recording talk sessions, and live performances.
[ART & RUN EVENT] "and Run: The Land Tattoo, New Balance, Tennozu" with New Balance
The art research project "and run," which artist Michiko Tsuda has been working on, will be held on New Balance Day as a special version in collaboration with New Balance. This time, artist Michiko Tsuda and professional running coach/trainer Ryo Kurokawa will design a course that explores the Tennozu and waterfront areas through a research run. The course will run back from Tennozu along the canal to near the entrance to the Rainbow Bridge promenade. Participants will enjoy conversations while running, experiencing the changing scenery, air, sounds, and smells of the city through their bodies.
Participants will receive an original running map as a gift, and after the run, an art exhibition tour will be held. By moving your body, you can sharpen your senses, appreciate the artworks, and deepen your conversations. We offer a special experience that bridges art and sports. On the day, you can also try on New Balance running shoes.
Date: Sunday, October 11, 2026
Event time: 8:00 Gather / 8:30 Start of running / Scheduled to end around 10:15
Meeting Place: Terada Warehouse, Room G
Participation Fee: Free
Participation requirement: Running shoes must be New Balance
URL：https://forms.gle/hRSHK2d7Hsu9MPDb7
* by drawing lots Registration required
*Registration starts: Application deadline: Thursday, October 1 / Winner announcement: Friday, October 2
MEET YOUR ART Public Recording New Balance Day 'ART & SPORTS'
Under the theme of "ART & SPORTS," we will hold three talk sessions featuring artists, creators, and New Balance contracted athletes active on the world stage.
(From left) Mirai Moriyama, Saori Hara, Michiko Tsuda, GOO CHOKI PAR
10:45- | ART & SPORTS 01 "How does the world look when you move your body?"
Speakers: Mirai Moriyama (MEET YOUR ART MC) / Ai Koike (MEET YOUR ART Navigator) / Michiko Tsuda (Artist) / Athletes *Further details will be announced later.
How does running change the scenery we usually see? How does physical activity alter our senses and our perception of the world? Through the experiences of Michiko Tsuda, who connects running in the city to research and expression, and New Balance sponsored athletes who are active on the world stage, we explore the relationship between running, the body, senses, and expression.
11:35-｜ART & SPORTS 02
Speakers: Mirai Moriyama (MEET YOUR ART MC) / Ai Koike (MEET YOUR ART Navigator) / Saori Hara (Dance Artist, Choreographer)
We welcome Hara Saori, who uses her body itself as a medium of expression, and explore the sensations and creativity that arise from moving the body, starting with dance and physical expression.
12:25- | ART & SPORTS 03 "How are good things made?"
Speakers: Mirai Moriyama (MEET YOUR ART MC) / Yuri Kogo (MEET YOUR ART Co-representative) / Tomoyuki Sakamoto (New Balance Japan) / GOO CHOKI PAR
New Balance's craftsmanship, symbolized by "Made in USA," and the creation of GOO CHOKI PAR, where three graphic designers come together as a team to bring their expressions to life. **What do they value, and what do they change? How do they create and judge what they consider "good"?** This special exhibition serves as a starting point for considering each of their approaches to craftsmanship.
New Balance Day – Live Stage 2026
In the afternoon, six acts will take the stage: TORO, RE JAY, Jeremy Quartus, Meg Bonus, Fumitake Ezaki, and Vickeblanka. These artists, each in their own field, are constantly refining their expression and challenging themselves with new forms of creativity. Through live performances that transcend genres and generations, they will connect the theme of "ART & SPORTS" of New Balance Day to music.
(From top left) Meg Bonus, Jeremy Quartus, Fumitake Ezaki, Vickeblanka, TORO, RE JAY
14:00 - TORO / 15:00 - RE JAY / 16:00 - Jeremy Quartus / 17:00 - Meg Bonus / 18:00 - Fumitake Ezaki / 19:30 -Vickeblanka
From morning runs to dialogues about the body and expression, and then to music. Enjoy a day that connects the sensations and expressions born from physical movement with art, sports, and music.
Seeing, running, listening, thinking. By moving between different experiences, you'll encounter craftsmanship, the body, and culture from a slightly different perspective than before. Come and experience the new intersection with New Balance that will be born at MEET YOUR ART FESTIVAL 2026.
